Most of us think about the product or service idea and the end result when we hear the word entrepreneurship. Words like Business, Enterprising, Revenue and Self-Sufficiency start buzzing around, enticing us with possibilities and futures with promise. We start listing all the strategies that we believe will be successful to market and sell whatever the product or service idea is. In short, we get really excited about our product and the possibilities our product may produce for us.
The reality of Entrepreneurship is that it’s not a business proposition with an end product or result, but a thought process that produces the end product or result. It’s the who, what, when, and where of a process. The fit, between what we know and what the market needs.
Let’s look at that process more closely…
The first, and most important, reason for entering into the Entrepreneurship process is to fulfill a need. The second reason is to fulfill that need with a passion or a dream.
Knowing the need to be filled and having the passion for filling it, puts the Entrepreneur in the driver’s seat for success.
As an example, if one has a passion for gardening, then some thought must be given to what needs could be met by a garden, gardening, garden supplies, garden tools, flowers, vegetables, seeds, etc., etc., until the perfect match is made between the existing passion and the found need.
What is the passion?
Where is the need for this passion?
Who has a need for this passion?
When will this passion be needed?
A Mission and Vision statement can only be stated after the “Who”, “What”, “When”, and “Where” are identified. How can a Mission be known when a need is not identified? How can a Vision be known when a passion is not identified to satisfy that need?
Only after identifying a Mission and Vision can a “plan” be made to detail the “How” of what that passion will do to fill that need.
Having a great idea and a passion for that idea is a small part of Entrepreneurship.
Filling a legitimate need with that idea should be the entire purpose for becoming an Entrepreneur.
Are you ready to start the process? If you are a registered student at Independent Learning Academy campus, you can join us to start this process through signing up for the class. IF this isn’t you and you are over 18 and want to learn more, contact us and we tell you how.